LeadGenDone
Agency owners from the LeadGenDone mastermind sitting together in front of the Gardens by the Bay sign in Singapore

Once a year, abroad

Annual Mastermind Trip

The annual mastermind trip takes LeadGenDone members abroad once a year, for two to three nights. The country is chosen for exposure to the latest trends in the digital industry. You spend that time with other agency owners, some of them further ahead than you, away from the daily work. The aim is to see what is changing before it reaches your clients, and decide what your agency should change next.

  • Once a year
  • Two to three nights
  • International

The trip

How often
Once a year
How long
Two to three nights
Where
Abroad, a country chosen for the latest trends in the digital industry
Who goes
Members of the mastermind

Part of the mastermind year, not sold on its own

Why the mastermind takes you abroad

Program Overview

The channel that filled your pipeline two years ago now costs more and brings in less. A service clients once paid for, they now expect for free. These changes happen slowly, while you are busy delivering, so they are easy to miss. At the same time, every new tool and platform looks like the next big thing, and most of them are distractions.

Both problems have the same cause. Inside one agency, in one city, you see the industry only through your own clients. Reading more does not fix that. What helps is spending time, once a year, where the industry is visibly changing, with people who can tell you which changes matter.

That is what the international trip is for. Once a year, members travel abroad for two to three nights, to a country chosen for exposure to the latest trends in the digital industry. Most of the mastermind year is about the work in front of you. The trip is time away from the agency, with owners who are further ahead, so you can look at your business from the outside.

The trip has the same goal as the whole year. You want an agency that changes before it is forced to, run by an owner who can tell a real opportunity from one that only looks exciting.

How the mastermind year runs
  1. Every dayBasecamp, the members’ online workspace
  2. Every FridayA live session, 3:30 to 5:00 PM Pakistan time
  3. When you need itOne to one coaching with a subject matter expert
  4. Every monthThe roundtable, in the third week
  5. Every three monthsA retreat: one night together and three workshops
  6. Once a yearThe international trip

Most of the year is about running the agency. The trip is the one part spent abroad, looking at where the wider industry is going.

Who the trip is for

Who It Is For

The trip is part of a programme for digital marketing and software development agencies, and only mastermind members go. What it gives you depends on where you are starting from.

  1. You have mastered the craft

    You know your service better than anyone. The trip shows you where the market for that service is heading, before your clients tell you.

  2. You have left a job to build an agency

    You are still learning which opportunities are real. Owners who are further ahead have already tried the ones that turned out to be distractions, and can tell you which is which.

  3. You are stuck below your own ability

    What got the agency this far has stopped working. Seeing what is changing in other markets helps you decide what to change first.

Not ready for a year? The bootcamp is a separate, shorter course, and you can try a single session for $125 to see how the coaches teach. Start with one session

The people you travel with

The LeadGenDone community

If the trip suits your stage, here is what it includes.

What the trip includes

What You Get, Step By Step

Most of the mastermind year is about your agency’s daily work. The trip is about where the industry is going. The pass below shows each part of the trip. Choose a line to see why it is there.

Choose a line on the pass

The LeadGenDone mastermind

International trip

From

Your agency

Two to three nights is the longest the mastermind takes you away from the business. The rest of the year helps you build an agency that can run without you for that long: one you lead, not one you have to work in every day.

To

A country chosen for the latest trends in the digital industry

What worked last year can stop working without warning. The country is chosen for exposure to what is changing, so your agency can change before it is forced to.

With

Fellow mastermind members

Owners who are further ahead than you, and who have already chased opportunities that turned out to be distractions. Time with them helps you tell a real opportunity from one that only looks exciting.

Stay

Two to three nights

Longer than the retreat, which is one night. It is also the only part of the mastermind held abroad, and long enough to look at your agency from the outside.

Runs

Once a year

The trip happens once a year. Around it run the Friday sessions, the monthly roundtable, a retreat every three months, and one to one coaching booked when you need it. At year end, members also get a guide to what worked for the group that year.

Two to three nights, once a year

Delivery Format And Time Commitment

Most of the mastermind runs remotely, week to week, and the retreat brings members together every three months. The trip is the only part of the year spent abroad.

What it asks of you

  • Two to three nights abroad, once a year

    The longest time the programme takes you away from the agency.

  • An agency that runs without you for that long

    The rest of the year helps you build one that can.

  • An open mind about what is changing

    The point is to see the industry beyond your own client list.

What it gives back

  • Exposure to the latest trends

    In a country chosen for what it shows about the digital industry.

  • Time with owners who are further ahead

    An outside view that a weekly call cannot give.

  • A view of your agency from the outside

    Time away to decide what to change first.

Where the trip sits in the mastermind

Every Friday
A live session, 3:30 to 5:00 PM Pakistan time
When you need it
One to one coaching with a subject matter expert, about your own agency
Every month
The roundtable, in the third week in the Friday slot, with two owners in the hot seat
Every three months
The retreat: one night together and three workshops
Once a year
The international trip: two to three nights abroad

Members also talk every day on Basecamp, alongside all of this.

The trip is not sold separately

Investment And What Is Included

There is no ticket for the trip on its own. Only mastermind members go, and the mastermind is a yearly commitment: $750 a month or $7,999 a year.

$750

a month

On a yearly commitment

$7,999

a year

Save $1,000

The mastermind is capped at twenty agencies, so the trip is a small group of owners, not a large tour.

The mastermind year

  • Basecamp, every day
  • A live session every Friday, 3:30 to 5:00 PM Pakistan time
  • The roundtable, in the third week of the month
  • A retreat every three months
  • An international trip each year

Also in the fee

  • One to one coaching with a subject matter expert, booked when you need it
  • Exclusive discounts per month for each referred agency that signs up
  • A yearly commitment, paid monthly or yearly
  • Free access to the yearly masterclasses
  • Unlimited networking
  • Step by step guide for international agency setup, formation and scalability

What sits outside it

  • Ad spend
  • Third party tool subscriptions
  • Legal filing fees for entity formation

Who you travel with

Coaches And Subject Matter Experts

You travel with other mastermind members, twenty agencies at most, some of them further ahead than you. The mastermind is coached by experienced trainers including Hamid Mahmood, Asim Naeem and Umair Amjad. Members book one to one coaching with a subject matter expert whenever they need it.

Here is what members wrote about getting an outside view of their agency.

What members say about an outside view

Member Results And Reviews

These reviews come first because the owners describe having someone more experienced look at their agency. The rest of our reviews follow. Each one is published under the owner’s own name, exactly as they wrote it.

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How joining works

Enrollment, Contract And Onboarding

Every member starts the year the same way, and the trip is one part of that year.

  1. 01

    Tell us your stage

    The signup form asks your role, revenue band and country. We reply with the programme that fits your agency, even if that is not the mastermind.

  2. 02

    Sign the year

    The mastermind is a yearly commitment, paid monthly or yearly.

  3. 03

    Basecamp and the questionnaire

    You get access to Basecamp, read the members’ protocols and fill in the intake questionnaire. Your KPI baselines are set at your first roundtable.

  4. 04

    The year, with the trip in it

    The Friday sessions, one to one coaching when you need it, the monthly roundtable, a retreat every three months, and the international trip once in your membership year.

Featured answer

Does the LeadGenDone mastermind include an international trip?

Yes. Once a year, members of the LeadGenDone mastermind travel abroad for two to three nights, to a country chosen for exposure to the latest trends in the digital industry. The rest of the year runs alongside it. Members use Basecamp every day, join a live session every Friday and book one to one coaching with a subject matter expert when they need it. The roundtable runs in the third week of each month, and a retreat comes every three months. The mastermind is a yearly commitment, $750 a month or $7,999 a year, capped at twenty agencies.

  • Once a year
  • Two to three nights abroad
  • Capped at twenty agencies
How the mastermind works

Before the trip

FAQs

How long is the trip?

Two to three nights, once a year, abroad. It is the longest time in the mastermind year that you spend away from the agency.

How is the destination chosen?

The country is chosen for exposure to the latest trends in the digital industry. The aim is to see where the industry is going from a place where it is visibly changing, not only through your own client list.

Can I go on the trip without joining the mastermind?

No. The trip is part of the mastermind year, and only members go. There is no separate ticket for it.

How is the trip different from the retreats?

The retreat comes every three months: one night together and three workshops. The trip comes once a year and lasts two to three nights abroad, in a country chosen for what it shows about the industry.

What else comes once a year?

At the end of the year, members get a curated guide to what worked for the group that year. Members also get free access to the yearly masterclasses.

Mastermind signup

Enroll Now

The trip is one part of a year built to change your agency. Tell us your stage, and we will tell you whether the mastermind is what your agency needs now or whether a smaller first step suits it better.

The mastermind takes twenty agencies at most.