Compare the formats
Mastermind vs One On One Coaching
This page compares a mastermind and one on one coaching for digital marketing and software development agencies. Some owners need one experienced person to look closely at one problem. Others need a group of owners who keep them on track for a full year. We offer both. The right one depends on three things: your stage, your budget and how much accountability you want.
- One to one from $199 an hour
- Mastermind from $750 a month
- Twenty agencies at most
Three questions decide it
- Your stageWhat the agency bills each month, and what is in the way
- Your budgetFrom one hour at $199 to a year at $7,999
- Your appetite for accountabilityWhether anybody should be checking on you between calls
Written byHamid MahmoodOperators running 75 plus staff across New York and Lahore- For one hour, one to one
- $199For one hour, one to one
- A month for the mastermind
- $750A month for the mastermind
- Agencies at most in the mastermind
- 20Agencies at most in the mastermind
- Staff the lead coaches run across New York and Lahore
- 75+Staff the lead coaches run across New York and Lahore
What each format is
Overview
Most owners who ask this already know they need help from outside the agency. They have not yet decided what kind of help. A coach on a call is focused and private. A group of other owners takes longer to get going, but in a group it is much harder to skip the work. Both work, and both disappoint when you buy them for the wrong problem.
One to one coaching here comes in two sizes. Tier 4 is a single hour at $199 with somebody who has spent ten years and more in agency sales and delivery. You look at one problem properly, and there is nothing to commit to afterwards. Tier 6 is business development consulting on a six month contract at $1,500 a month. It gives you two to three dedicated hours a week to build the sales function together.
The mastermind is a group program. It runs fifty two weeks with twenty agencies at most. There is a live session every Friday, 3:30 to 5:00 PM Pakistan time, and one to one coaching with a subject matter expert, booked when you need it. Around them sit the monthly roundtable, a retreat every three months and daily access on Basecamp, the members’ online workspace.
So the choice in mastermind vs one on one coaching is not really private help against group help. It is private attention on its own, or attention plus accountability. The rest of this page compares the three formats side by side, then matches them to the stage your agency is at.
One problem
- The expert hourOne to one · $199, once
- BD consultingOne to one · $1,500 a month, on a six month contract
- The mastermindA group of up to twenty · $750 a month, or $7,999 for the year
The whole agency
The three formats compared
What Is Inside
The three formats run from fixing one problem to rebuilding the whole agency. Choose what to compare, and each format shows its answer.
One to one · Bootcamp Tier 4
The expert hour
Read more about The expert hourPrice: $199, once
Time with a coach: One hour, one to one, with ten years and more of agency sales and delivery across the table
Accountability: You carry it yourself. You leave knowing which part of the problem to fix first, and when you fix it is up to you.
Best for: One stuck problem, or not yet knowing which format you need
One to one · Bootcamp Tier 6
BD consulting
Read more about BD consultingPrice: $1,500 a month, on a six month contract
Time with a coach: Two to three dedicated hours a week, building the sales function with you
Accountability: Built into the scope, which runs from SWOT and roles through to KPI analysis and performance management
Best for: An owner who is the whole sales function and needs it built, not taught
A group of up to twenty · Fifty two weeks
The mastermind
Read more about The mastermindPrice: $750 a month, or $7,999 for the year
Time with a coach: A live session every Friday, and one to one coaching booked when you need it, plus the monthly roundtable
Accountability: Daily Basecamp updates, weekly KPI updates, quarterly performance reviews, and a group of other owners who notice
Best for: An owner who wants the whole agency rebuilt in order, and wants to be held to it
Now match the format to the stage your agency is at today.
Start from your revenue
How To Use It
Pick the monthly revenue your agency bills today. Each revenue stage has a different bottleneck, and the bottleneck decides the format.
Under $5K/mo
The bottleneck
No repeatable lead source. Every month starts from zero.
- Where we start
- One channel, done properly, plus pricing that does not lose money
- The format
- Bootcamp or the $200 freelancer tier
$5K to $10K/mo
The bottleneck
You are the sales team, the delivery lead and the PM.
- Where we start
- ICP, packages, and the first hire in the right order
- The format
- Bootcamp then Mastermind
$10K to $25K/mo
The bottleneck
Revenue moves but margin does not. No numbers per role.
- Where we start
- KPIs, EOS, departmental profitability, closing training
- The format
- Mastermind
$25K to $50K/mo
The bottleneck
Owner dependency. The agency cannot run a week without you.
- Where we start
- Clear roles, systems, a leadership layer, exit readiness
- The format
- Mastermind plus BD consulting
Not sure which stage you are at, or which format suits it? The one hour at $199 is there to answer exactly that. Book the $199 hour
Read next
Related Resources
Each of these goes deeper on one side of the choice.
- Mastermind vs bootcampThe same comparison against the bootcamp, row by row, with a chooser.
- How the mastermind worksWhat happens every day, week, month, quarter and year, each shown on its own.
- The expert hourWhat one hour at $199 is for, and what it is not.
- Six months of BD consultingThe full scope of the six month contract, grouped by what it builds.
- The coachesWho coaches you in each format, and what they have run themselves.
Twenty agencies at most
Get Access
If the mastermind is the right format, tell us your stage and we will tell you whether it fits. If you have one problem to solve, one hour at $199 is the best first step.
Mastermind capped at twenty agencies. One to one from $199.